HubHype
Ep10 - HubSpot INBOUND Special
Discover how to make calls using HubSpot, utilize AI for content, and explore the latest HubSpot features and trends with insights from Thalox...
Ep13 - HubSpot Christmas Special
Explore HubSpot's top features of 2025, explore AI Agents, and learn why HubSpot's CRM stands out in our Special Christmas edition of HubHype.
Thalox
Dec 17, 2025
The last HubHype episode of the year is a Special Christmas edition! 🎄 In this festive episode, Lisa Freitas and Erwin Arnold look back at HubSpot’s highlights from 2025, share key insights to help you stay ahead in the coming year, and talk about their hopes and wishes for what’s next.
HubSpot 2025 Top Features, AI Agents, and CRM Advantage
In this episode, Lisa shared her top 5 HubSpot features of the year, highlighting the tools that made the biggest impact on her team in 2025:
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Data Hub – Centralizes business data for easier integration and actionable insights.
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Smart CRM – Helps teams manage contacts, deals, and customer relationships efficiently.
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AEO – Evolves SEO into AI-driven search strategy for better visibility.
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Marketing Studio – Simplifies multi-channel campaign planning, execution, and tracking.
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Segments – Groups contacts for personalized marketing and targeted messaging.
AI Agents
In this episode, Erwin also shares his perspective on the growing role of AI Agents across HubSpot, once again highlighting the Prospecting Agent as a key tool for sales teams. It stands out as a true time-saver, actively supporting sales by handling prospecting tasks and helping teams focus on high-value conversations.
From smarter outreach to efficient automation, AI is clearly reshaping the way teams work today.
Listen to the full episode to explore all the AI highlights and insights discussed.
HubSpot’s CRM Advantage
With all the updates introduced this year, HubSpot continues to stand out as a leading CRM. From AI-powered agents to smarter data, marketing, and sales tools, the platform offers an ecosystem that’s hard to match.
Lisa and Erwin highlight this advantage in the episode, explaining why HubSpot stands apart from other CRMs — not just because of its features, but because everything works seamlessly together.
🎙️ Still in doubt? Lisa and Erwin make it clear — listen closely to hear why.
"If you’re not on the first page or at least in the summary, you’re basically lost."
CEO of Thalox
Erwin Arnold
Understand what Erwin means by listening below or watching the video above!
Tune in wherever it’s easiest for you—we’ve made it simple to stay inspired on the go. 🙌
Resources from the episode:
We’d love to know. Which HubSpot update have you used the most this year?
Share your top 5 with us!
About HubHype
Each month, Erwin Arnold, CEO of Thalox, and Lisa Freitas, Digital Marketing Lead, dive into the real-world challenges and wins of using HubSpot for Marketing, Sales, and Service. Erwin and Lisa go beyond the usual tips and tricks, sharing stories from the field, lessons learned, and fresh strategies to help you connect with customers, streamline your processes, and hit your revenue goals.