AUTHOR

Lisa Freitas

I’m from Porto, Portugal, and hold a Master’s degree in Marketing Management and International Affairs. I’ve built my career around marketing, with a strong focus on HubSpot CRM for marketing and sales. As a HubSpot Certified Trainer, I’m passionate about sharing my knowledge and helping businesses get the most out of HubSpot.

Stories by Lisa


HubSpot

HubSpot's New Video Library Features

HubSpot's new Video Library simplifies video management with easy editing, branding, and performance tracking features, enhancing your marketing...

HubSpot

How to Create Quotes in HubSpot

Learn how to efficiently create and manage quotes in HubSpot with this comprehensive step-by-step guide.

Marketing Insights

Identifying Non-Marketing Contacts in HubSpot

Optimize your HubSpot contacts by identifying marketing vs. non-marketing contacts through workflows, unsubscribed lists, and engagement scores.

Customer Engagement

How Email Marketing Improves Customer Engagement

Discover how Email Marketing improves customer engagement, loyalty, conversions, and brand advocacy. Explore strategies for effective email campaigns!