A Thalox segment is a type of segmentation used to create lists of contacts based on the thalox engagement score (TES). That means that you as a marketer do not have to care about the filter criteria – this is done by our thalox algorithm.
Thalox is providing three segments that could be pushed as a HubSpot list:
- High Engagers
- Dormant Potential
- Inactive or Indecisive
For further information please read the following article.
HubSpot lists are also a type of segmentation used to create targeted lists of contacts from a single source. Like thalox, it allows you to easily segment and target your contact lists based on criteria such as geography, job title, company size, and more.
In short, there is no difference between a Thalox segment and a HubSpot contact list. They are both segmentations used to create targeted lists of contacts based on certain criteria.